Dental Plus SmileRoom

Context

Smile Room and Dental Plus are dental clinics in Thailand. They needed websites that explain treatments and branches, plus a steady flow of campaign material for social media, print and packaging. In 2026 the main WordPress site was due for a rebuild, and every old link had to keep working.

What I did

1. 01Designed and launched 4 responsive WordPress websites in Elementor and Bricks Builder, with landing pages, service pages and enquiry flows.
2. 02Created social media graphics, campaign ads, banners, packaging visuals, presentations, motion graphics and short-form video.
3. 03Managed CMS content, page updates, content scheduling and on-page SEO with Google Analytics and Search Console.
4. 04Applied the brand guidelines across print, packaging, digital and web, and checked final files before delivery.
5. 05In September 2026 rebuilt dentalplus-smileroom.com from WordPress (Bricks Builder) as a static Next.js site with AI coding agents: 31 pages, including a page for each of the 16 branches.
6. 06Kept the old WordPress URLs working and redirected the ones that changed, then added structured data for every branch, a sitemap and llms.txt for search engines and AI assistants.
7. 07Modelled the hero’s 3D toothbrush and sparkles in Three.js from simple shapes, so there is no model file to download. They stay still for visitors who prefer reduced motion.

Tools

• WordPress
• Elementor
• Bricks Builder
• Next.js (AI-assisted)
• Three.js
• Illustrator
• Photoshop
• After Effects
• Premiere Pro